In March 2020, the European government began ordering the closure of brick-and-mortar businesses because of the COVID-19 outbreak. The situation is similar in Malaysia. Rising above the COVID-19 outbreak will solidify the bond among businesses and inbound marketing. Using inbound marketing such as SEO as a tactic may be the answer to helping some Malaysia business owners.
According to a recent report, 98.39% of Malaysian use Google to find information online. With SEO, businesses can reach out to this group due to the fact that search engine optimization (SEO) performs as a type of inbound marketing. It attracts clients to you rather than disrupting their natural scrolling with pushy sales approaches.
Take the property industry as an example. According to Malaysia’s largest property platform PropertyLand.my, the market regains its activities progressively. Now would be a great time to build pipelines for your real estate business with search engine optimization.
It’s common for the company owners to question if strategies like SEO continue to work. The truth is that an SEO agency like TNTSEO can help your business this year, but a lot of the practices and approaches have transformed. For example, Google’s 2019 BERT update lit a fire under digital marketing specialists to focus a lot more on improving content based upon search intent instead of keywords.
With local SEO, you can reach prospective clients by focusing on individuals that are searching in your area. Google individualizes the search engine result to your geographical area, thus, if optimized professionally, your website can dominate the local search results for your specific niche.
Search engine optimization (SEO) is a medium of inbound marketing. SEO becomes essential for an organisation to survive during this hard time. SEO is by far the most significant source of traffic for any online business. For instance, if you operate an animal supplies shop and someone performs a Google search for the keywords “dog food”, then you would want to appear first in the search engine result, since the vast majority of clicks go to the top 3 or 4 Google search listings. This inbound marketing methodology can be created whenever you desire but requires real abilities and a commitment of effort to achieve results. This is the reason most SMEs in Malaysia that require SEO will choose to hire a reliable online marketing agency to handle this aspect of their business on their behalf. Take note that a serious SEO requires planning on content marketing, website analysis, backlink acquisition and great client communication.
Although certain traditional marketing methods could end up being outdated, SEO is still performing. Whether you applied SEO earlier or are simply starting, it can still be a leading driver of quality traffic. Hiring an SEO service provider in Malaysia is especially beneficial for locally centred firms. By working with the right SEO firm in Malaysia, you can expand your reach and raise your brand’s authority on the internet.